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Section: Business > Education
Education
How to Compensate for Tipping Shortages
Patrick Shanahan, CEO of DaySmart, provides 3 strategies for combating tipping shortages in your salon/spa.
Education
What Career Advice Would You Give Your Younger Self?
From limiting social media intake to financial stability, our readers share the career advice they would give their younger selves.
Education
6 Social Media Updates to Make Right Now
Salon owner Blake Reed Evans provides surefire ways to take your business to the next level by leveraging social media.
Education
Sustainability is Really Good for Business
We’ve all asked the question: Is “going green” really going to benefit my business? The answer is a clear “yes.” With so many new green innovations available to salon owners…
Education
Post-Pandemic Insights from Top Retailers
I recently attended the Transformative CEO Summit, where CEOs shared what changes they are seeing, and their strategies to best manage these changes. Included below are insights from participating CEOs…
Education
Retailing for Suite Success
Remember the times when you would get the welcomed, yet unexpected salon visits from your favorite product sales rep? What about the time your distributors would have an impromptu product…
Education
Let People Buy
Most stylists I know have an almost pathological aversion to retailing, because it involves — OMG! — selling. And you don’t want to come across as a pushy sales type.…
Education
Why Retail Commission Doesn’t Work
For an industry that is so dependent on professional products, the secret code to get professional service providers to “sell” has yet to be broken. Even with the advancement and…
Education
Post-Covid Salon Retail
Perhaps the single most important thing to remember – especially as we recover from this pandemic – is to leave your clients feeling happy and refreshed after their salon service. …
Education
Health & Public Safety-The Basis of Licensure
Licensure of Barbers and Cosmetologists dates back to before most of us were born. At that time, very few careers were licensed (less than 10%), but that number has grown,…
Education
Listen Your Way to Success
Social media platforms are much more than places to post your photos, connect with current guests, meet new clients and market your services and products. They’re also the source of…
Education
Five Reasons Retailing Beats Providing Services
Years of conditioning have convinced beauty pros that they need to sell professional products to be successful, yet many struggle to generate that aspirational 20%, or even a modest 10%,…
Education
Take Home Some Sales
Product buyers are happy. Happy clients come back. Happy clients send their friends. It is just not that complicated. Product sales connect directly to higher service sales. Many pro haircutters…
Education
Rock Your Retail: Follow these 3 tips for retail marketing, and products will fly off the shelves!
Retailing is a must to achieve fabulous results, so don’t underestimate your ability to help someone look and feel beautiful. By simply changing your mindset from “selling” to helping, you…
Education
4 Strategies for Salon Success
Stylist Katie Huser shares four components that are integral to running a thriving salon.
Hair News
Make Technology Work for You
It’s safe to say that technology has made leaps and bounds for our industry in recent years. Ten years ago, it was easy to find salons still using paper books,…
Events
Texture vs. Race Summit
May 24th, 2021
May 26th, 2021
Keya Neal announces her second-annual Texture vs. Race Summit to discuss all things textured hair.
Education
Technology Focused
This column generally covers technology related to specific topics – eCommerce, social media and health and wellness – for example. With this issue’s overall focus on technology, it’s valuable to…
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