OLAPLEX Announces Vernon François as New Global Brand Ambassador

OLAPLEX, the innovative, science-enabled and technology-driven haircare company, is thrilled to announce its newest Global Brand Ambassador, Vernon François. Hair care professionals are at the core of the OLAPLEX brand, and the Global Brand Ambassadors are a direct reflection of OLAPLEX’s ongoing commitment to partnering with the beauty industry’s most innovative stylists and colorists.

Vernon François, a British-born, Los Angeles-based celebrity hairstylist and educator, has been hair-obsessed since childhood.Courtesy of OLAPLEXVernon François, a British-born, Los Angeles-based celebrity hairstylist and educator, has been hair-obsessed since childhood. Renowned for empowering people to embrace their natural hair texture, shape and volume, his work has earned him a spot as one of Hollywood’s top hairstylists for four consecutive years. Vernon’s artistry has graced the covers of VOGUE, Harper’s Bazaar, Vanity Fair, Allure, Essence and more.

“I’m beyond excited to join the OLAPLEX family as their Global Brand Ambassador. OLAPLEX’s dedication to innovative hair care aligns with my belief that every person’s hair is unique and deserves to be celebrated, whether in salons or at home,” says François. “Together, we’ll continue to inspire confidence and empower people to embrace the beauty and wellness of their hair.”

"The haircare professional community has been the heart of our brand since day one,” adds Amanda Baldwin, CEO of OLAPLEX. “Their passion and expertise are what fuel our brand, and we are committed to championing them every step of the way. We’re thrilled to welcome Vernon as our newest brand ambassador—his experience and dedication embody everything we stand for. His addition also reflects our ongoing commitment to growing talent across our ambassador network, ensuring a range of voices, perspectives and expertise.” “I’m beyond excited to join the OLAPLEX family as their Global Brand Ambassador. OLAPLEX’s dedication to innovative hair care aligns with my belief that every person’s hair is unique and deserves to be celebrated, whether in salons or at home,” says François.Courtesy of OLAPLEX

Vernon joins the current roster of OLAPLEX Global Brand Ambassadors, including celebrity stylists and colorists Tracey Cunningham, Guy Tang, Christin Brown, Samantha Cusick, Halley Brisker, Naeemah LaFond, Jenna Perry and Jacob Schwartz.

OLAPLEX is committed to collaborating with the beauty industry’s most talented haircare professionals to not only develop exceptional formulas for millions of fans, but also to guarantee that stylists and colorists have the best products available to serve their clients and grow their business.