Naeemah LaFond’s hair love origin story is up for debate. “If you ask my mother, she’ll tell you that I’ve been in the hair industry since I was a baby,” she says. When her mom would return from a long day of work, she would curl up in bed with baby Naeemah, placing her near her head so the younger LaFond could play with her mother’s hair. “This way she could feel me and knew that I was safe while she took a nap. That’s the unofficial story of how I got my start in the industry,” LaFond laughs.