Professional Beauty Association Expands Beacon 2025 to Chicago

Beacon 2025, now in both Orlando and Chicago, offers exclusive education and networking opportunities to support and inspire emerging talent and shape the future of the industry.
Beacon 2025, now in both Orlando and Chicago, offers exclusive education and networking opportunities to support and inspire emerging talent and shape the future of the industry.
Courtesy of Professional Beauty Association from Beacon 2024

The Professional Beauty Association (PBA), whose mission is to advocate and fight for the rights and professionalism of the beauty industry, is excited to announce the launch of its Beacon 2025 Program, its flagship elite program that provides top beauty industry students with a unique opportunity to gain career insights from leading beauty influencers and network with industry icons. Beacon shapes the future of the beauty industry by supporting and inspiring emerging talent, elevating students and new grads with the ability to enter the industry with confidence and a unique set of skills. For the first time ever, PBA will be bringing Beacon to both Orlando and Chicago, providing opportunities for more students to participate in Beacon 2025 than ever before.

Designed to inspire and prepare students for a successful career, Beacon goes beyond traditional education, focusing on creativity, networking and community building. Beacon amplifies emerging talent by connecting students with industry icons like Geno Stampora, Sam Villa, George Alderete and Elizabeth Faye. Past Beacon educators include Michelle O’Connor, Michael Devellis, John Mosley and Jamal Edmonds. Previous Beacon students who now lead the industry include Jalia Pettis, Elizabeth Faye, Fallyn Mireault and Gina BiancaDesigned to inspire and prepare students for a successful career, Beacon goes beyond traditional education, focusing on creativity, networking and community building.Designed to inspire and prepare students for a successful career, Beacon goes beyond traditional education, focusing on creativity, networking and community building.Courtesy of Professional Beauty Association from Beacon 2024

The application process opens October 15, 2024 and closes January 17, 2025, culminating in two live Beacon 2025 events for the first time ever. The first live Beacon event will be held at America’s Beauty Show (ABS) in Chicago April 5-7, 2025, while the second event will take place at Premiere Orlando May 31-June 2, 2025.

At both the ABS Chicago and Premiere Orlando events, students will have the chance to engage directly with seasoned industry professionals and mentors through exclusive networking sessions, panel discussions and one-on-one meetings. These interactions are designed to help students build valuable relationships, gain insights into industry trends and receive personalized career guidance from experts who are deeply invested in the future of the beauty industry.

For the first time ever, PBA will be bringing Beacon to both Orlando and Chicago, providing opportunities for more students to participate in Beacon 2025 than ever before.For the first time ever, PBA will be bringing Beacon to both Orlando and Chicago, providing opportunities for more students to participate in Beacon 2025 than ever before.Courtesy of Professional Beauty Association from Beacon 2024Students are invited to enhance their experience with free pop-ups at Premiere San Antonio and Premiere Columbus. At Premiere San Antonio, on September 16, 2024, students can learn goal setting and sales performance from the senior field trainer of European Wax Center; social media marketing from Missy Megginson and Schedulicity; and turning curls into cash from Ouidad. At Premiere Columbus, on September 30, 2024, students can learn the same topics from European Wax Center and Schedulity as well as beauty tool success with BioIonic Artist Vasi Vassilakis. These sessions will not only offer business education and insights but also provide invaluable networking opportunities, allowing students to forge relationships with mentors and peers who can help guide their career paths.

“Beacon is the ultimate pathway to career success,” explains Leslie Perry, PBA Director of Membership & Education. “It’s a comprehensive program designed to guide young beauty professionals by providing them with national visibility, access to a vast network of top industry icons, and the practical skills needed to forge their own successful career paths.”

Key Dates 25 Beacon App Open PrCourtesy of Professional Beauty Association

Free Beacon Pop-ups San Antonio: Premiere San Antonio, September 16, 2024

Free Beacon Pop-ups Columbus: Premiere Columbus, September 30, 2024

Entry Opens: October 15, 2024

Entry Closes: January 17, 2025

Beacon Chicago: ABS Chicago April 5-7, 2025

Beacon Orlando: Premiere Orlando May 31-June 2, 2025

Ideal applicants are currently enrolled students or recent graduates of a beauty industry specific school: cosmetology, esthetics, barbering, nails, massage or likewise. To enter, applicants must provide a professional resume, a letter of recommendation, social media portfolio and video introduction. The application fee is $25 for PBA members and $50 for non-members. For more information on PBA’s Beacon program and the application process, please visit www.probeauty.org/beacon. 

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