Redken has completely redesigned its styling portfolio with a buzzy new look.
Now offering the same formulas in vibrant, modernized packaging, Redken has simplified the process of finding the right products for a desired look.
The modernized product names are highlighted in eye-catching black sashes with a clear product descriptor, and the old product names will be temporarily included on the new packaging to help find your favorites.
Redken’s new look has already begun to roll out—check out the launch schedule below.
- New product! Deep Clean Dry Shampoo Jumbo
- Dry Texture Spray, previously named Triple Dry 15
- High Hold Thermal Spray, previously named Hot Sets 22
- Low Hold Thermal Spray, previously named Iron Shape 11
- Max Sculpting Gel, previously named Hardwear 16
- Pliable Paste, previously named Rewind 06
- Texture Paste, previously named Rough Paste 12
- Spray Wax, previously named Wax Blast 10
- Brushable Hair Spray, previously named Fashion Work 12
- Invisible Dry Shampoo, previously named Invisible Dry Shampoo