What Are the Top Consumer Hair Trends for Wedding Season 2023?

Beauty Daily by Clarins
Beauty Daily by Clarins delved into Pinterest data to uncover the biggest bridal hair consumer trends beauty professionals can expect to see this year.
Beauty Daily by Clarins delved into Pinterest data to uncover the biggest bridal hair consumer trends beauty professionals can expect to see this year.

With 87% of brides spending up to $400 on hair & makeup for their wedding day, there's no doubt brides want the best in beauty when they say “I do." 

As the 2023 wedding season begins, Beauty Daily by Clarins delved into Pinterest data to uncover the biggest bridal hair consumer trends beauty professionals can expect to see this year. 

When looking at 2023 hair wedding trends according to Pinterest, sophisticated bridal buns is the leading hair trend for brides this year. Increasing +400% up from last year, this style is dominating Pinterest searches. In contrast, hair down bridal style searches are also increasing for both brides (+200%) and bridesmaids (+300%).

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