The recent, destructive tornado that hit Joplin, Missouri killed at least 125 people—many are still unaccounted for, damaged or destroyed nearly 2,000 city structures and is the single deadliest tornado since officials began keeping records.
Farouk Shami, founder and chairman of Farouk Systems, official hair care sponsor of the Miss Universe Organization and celebrating 25 years of ammonia free color, is doing his part to assist 60 displaced Joplin salon professionals who lost their businesses and residents who have been affected by the twister.
“Joplin is where it all started for me," says Shami.
A young Shami immigrated to America in 1965 and attended the former Joplin Beauty Academy and worked in the salon in the former Newman’s Department Store before launching his career and world wide company. In 2009, recognizing Shami’s contribution to the professional beauty industry, Joplin Mayor Gary Shaw presented Shami with a proclamation declaring Sept. 20, 2009, as Farouk Shami Day.
“On Friday, May 27, at 11 am, I will be at the State Beauty Supply at 530 Virginia Avenue to help my fellow Joplin salon professionals get their salon back on track by providing salon kits to help them restart their business and provide for their families,” says Shami “People need hope and a sense of normalcy after such disasters.”
Shami is prepared to donate salon kits, styling tools and products valuing more than $100,000 in assistance. The salon kits are necessary for displaced salon professionals to restart their livelihood and have the potential to multiply ten fold in services. He will also be giving away care kits to Joplin residents containing CHI and BioSilk shampoo, conditioner and other toiletries.
“Joplin laid the foundation to where I am today,” continues Shami. “I started Farouk Systems 25 years ago with a mission and dream. We are a company of hairdressers for hairdressers and I am humbled that I am able to give back to where it all began for me.”
Image courtesy of Farouk Systems.