Ted Gibson and Jason Backe Launch New Lifestyle Beauty Brand
Apr 17th, 2025
Ted Gibson Beauty Wellness Science welcomes in a new era of beauty: where science is seductive, rituals are romantic and wellness is a pleasure.
Courtesy of Ted Gibson Beauty Wellness Science
Crafted by two of beauty’s most influential minds, Ted Gibson and Jason Backe announced today the launch of the new beauty line Ted Gibson Beauty Wellness Science, featuring clinically-studied essentials for hair, skin, body and mind. Ted Gibson Beauty Wellness Science welcomes in a new era of beauty: where science is seductive, rituals are romantic and wellness is a pleasure.
Ted Gibson Beauty Wellness Science is the result of years of exploration and study: a new category of beauty and wellness rituals created by two of the industry’s most trusted pros.Courtesy of Ted Gibson Beauty Wellness ScienceThe innovative yet intuitive rituals are powered by adaptogenic mushrooms – potent natural actives with a rich legacy in traditional medicine. With results you can see and feel, these are products that break the boundaries of what beauty means — from wake up to wind down.
Hair experts Ted Gibson and Jason Backe have shaped the beauty industry for over three decades – creating category-defining product innovations and iconic looks for stars like Anne Hathaway, Lupita Nyong’o and Jessica Chastain. For years, beauty was their life. But soon, Ted and Jason realized that surface-level solutions could only go so deep. When Ted’s mother was diagnosed with dementia, they began to look more thoughtfully at the self-care practices that shaped their lives – turning their attention to the health of their minds and the power of daily rituals.
With access to the best products in the world, Ted and Jason set out to create a deeper beauty legacy – uncovering the secrets to mental balance, a healthy glow and a long-lasting life. Digging into scientific research, they discovered the time-honored power of adaptogenic mushrooms. Ted Gibson Beauty Wellness Science is the result of years of exploration and study: a new category of beauty and wellness rituals created by two of the industry’s most trusted pros.
Ascension
The duo recently launched Ascension, the first product in the line, a 100% organic supplement that is a potent blend of clinically tested medicinal mushrooms and rare blue-green algae. Stir it into your favorite drink to sharpen your focus, activate your awareness and melt away stress–all while deeply nourishing your hair and skin with intuitive nutrition. With coconut milk, vanilla powder and a hint of coffee powder, this is a superfood ritual you’ll actually look forward to sipping.
Ingredients + Benefits The duo recently launched Ascension, the first product in the line, a 100% organic supplement that is a potent blend of clinically tested medicinal mushrooms and rare blue-green algae.Courtesy of Ted Gibson Beauty Wellness Science
Formulated with 100% mushroom fruiting body for peak potency with no inferior mycelium, fillers, starches or grains.
Chaga Mushroom: Traditionally used as a tool for spiritual cleansing, this antioxidant-rich mushroom has been shown to promote a healthy immune system and shield skin from premature aging.
Reishi Mushroom: Treasured as a guardian of immortality in ancient China, this powerful adaptogen helps regulate stress, promote restful sleep and create a relaxed state of focus.
Tremella Mushroom: Also called snow mushroom, this jelly-like hydrator helps boost skin elasticity and healthy collagen for firmer skin and healthier hair.
Lion’s Mane Mushroom: Known as the mountain priest mushroom in Japan, this cognitive tonic is rich in compounds that have been shown to support brain regeneration, memory enhancement and mental clarity.
Blue-Green Algae: A mood-boosting superfood found in Oregon’s Klamath Lake that is rich in phenylethylamine (PEA) – often called the molecule of love because it stimulates dopamine in the brain.
Coconut Milk Powder: A creamy dreamy plant milk packed with healthy medium-chain triglycerides (MCTs), which support long-lasting energy for the brain and body.
Vanilla Bean & Coffee Bean Powder: Whole plant-based extracts that give our powder a delicious flavor.