
John Moroney, VP Global Creative & Communication, opened Global Zoom on Sunday, September 29 by announcing Goldwell’s annual Style Statement for 2020: HAIR | COLOR | STYLE. Immediately following were numerous Academy Sessions, which featured Elumen, KMS and the Goldwell Master Stylist Program. Meanwhile the Color Zoom Challenge saw finalists participating in three different categories interpreting the 2019 REMIX Collection. Each of the 91 national finalists from 38 countries competed live and simultaneously—with only three hours to recreate the look that landed them in the finals.
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When the judging was over, attendees prepared themselves for The Gala Show—which was opened with a magnificent presentation led by Global Brand Ambassador Mario Krankl, who channeled his home city’s connections with Mozart and Marie Antoinette in a stunning performance.
- J Lim from Singapore in the New Talent category (for colorists with less than five years of professional experience)
- Irakli Sardalishvili from Russia in the Creative category (for stylists with more than five years’ experience)
- Yuujin Ho from Singapore in the Partner category (stylists who have already worked for Goldwell)
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Sadly, all good things must come to an end—but Goldwell ensured that it didn’t end without a bang! The Farewell Party masquerade ball, which took place in the historic and grand Hofburg Palace, spanned numerous ballrooms and hid delights in every corner. Dancers, jugglers and costumed performers intermixed with the attendees—even Marie Antoinette was in attendance, reclining atop an overflowing bounty of desserts. It was truly a party like no other.