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Myavana has analyzed more than two billion hair strands, making it the world's largest database of textured hair care data.

Myavana Releases 3D Hair Typing System

Through the new “Definitive HairID Hair Typing Infographic,” consumers can easily identify their true HairID rather than just identify shape or curl pattern.

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Introducing Malibu C EcoBlu® - 98% Recycled, Biodegradable Packaging

Introducing Malibu C's NEW EcoBlu® bottles! Made from 98% recycled plastic, these bottles can be recycled again. Plus, with innovative Eco-One® technology, they break down in just years, not centuries. Click to learn just how fast they biodegrade!

Nailpro Editor in Chief Katie Anderson recommends five nail health products that make taking care of hands and feet easy and effective.

5 Nail Health Must-Haves

Nailpro Editor in Chief Katie Anderson recommends five nail health products that make taking care of hands and feet easy and effective.

What must bridal hairstylist Haley Garber (@beautybyhaleygarber) have in her on-site kit?

5 Must-Haves for Bridal Stylists

What must bridal hairstylist Haley Garber (@beautybyhaleygarber) have in her on-site kit?

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[GIVEAWAY] Clinically-Proven, Natural Hair Restoration Supplements

Viviscal Professional is a 100% drug-free dietary supplement for thinning hair and hair loss. Viviscal is backed by 10 clinical trials proving its effectiveness and is the #1 selling hair growth supplement in the United States.

[VIDEO] Be Bold with Color in 2024

Beauty Launchpad Assistant Editor Gabby Bach speaks with NAHA Barber of the Year Finalist Nieves Almaraz and National Sales Director for Developlus Lisa Finucane about Satin's Bold Hair Color Line.

In March 2024, Beauty Launchpad delivered a curated collection of clean and sustainable professional beauty products to 50 salon professionals in our Clean Beauty Box.

7 Products for Clean Haircare

In March 2024, Beauty Launchpad delivered a curated collection of clean and sustainable professional beauty products to 50 salon professionals in our Clean Beauty Box.

We recently asked our friends on Instagram what foils they use, and we were surprised to discover new, fun foil brands to talk about. Check them out!

6 Hair Foil Recommendations

We recently asked our friends on Instagram what foils they use, and we were surprised to discover new, fun foil brands to talk about. Check them out!

Kristin Ess Hair is expanding its line of salon quality hair care and styling products with its Softening Collection specifically focused on softening and smoothing.

Target Expands Hair Care Offerings with SadieB and Kristin Ess

SadieB has made its retail debut at Target, meanwhile Kristin Ess has launched a hair collection exclusively at the retailer.

Scalp Care Density Serum is formulated without silicones, sulfates (SLS & SLES), parabens, phthalates or formaldehyde.

Living Proof Launching Scalp Care Density Serum

It is a lightweight, fast-absorbing scalp serum formulated to visibly minimize the appearance of grey hair, reduce shedding, increase hair density, and promote healthier hair growth with clinically proven results in as little as 90 days.

The Moroccanoil Frizz Control Shampoo and Conditioner provide daily frizz protection, leaving the hair weightless and residue-free.

Moroccanoil Adds Frizz Control Shampoo and Conditioner to Frizz Control Collection

The Moroccanoil Frizz Control Shampoo and Conditioner provide daily frizz protection, leaving the hair weightless and residue-free.

amika smooth over frizz-fighting treatment is an innovative, at-home, rinse-out smoothing treatment, clinically proven to reduce frizz in just 60 seconds.

amika Introduces Smooth Over Frizz-Fighting Treatment

amika smooth over frizz-fighting treatment is an innovative, at-home, rinse-out smoothing treatment, clinically proven to reduce frizz in just 60 seconds.

ARETÉ, the latest entrant into the professional beauty industry, proudly unveils its new collection of consciously crafted hair color, care, treatments and styling products.

Welcome to the World of ARETE: A Luxury Conscious Beauty Brand Crafted for Salons

ARETÉ, the latest entrant into the professional beauty industry, proudly unveils its new collection of consciously crafted hair color, care, treatments and styling products.

Beyoncé Knowles-Carter said, 'The journey of creating Cécred has taken years, and I'm so proud to finally reveal what we've been working on. As a Black founder, it was important to me to concentrate on where I saw the greatest need for healthy hair care and to place scientific innovation and product performance above all else.'

Beyoncé Announces Launch of Cécred Hair Care Brand

Cécred launches with the debut of the Foundation Collection featuring eight products that cleanse, condition and visibly repair.

The Showerhead Filter includes the showerhead and filter, plumbing tape and a wrench.

Act+Acre Launches Showerhead Filter to Improve Scalp & Hair Health

The Showerhead Filter is made to remove chlorine, heavy metals and other contaminants from your shower.

The GelBottle Inc announces the arrival of the three new Cat-Eye gel polish shades: Lush, Elixir and Amore.

The GelBottle Announces Launch of 3 New Cat Eye Shades

Create unique designs and intricate patterns that will set pulses racing with the Velvet Crush Trio, featuring every Valentine’s-ready shade and the Dual-Ended Magnetic Tool.

Myavana's Hair Strand Analysis Kit.

Ulta Beauty Launches Virtual Hair Analysis Tool with Myavana

"Through our personalized hair care technology that will innovate and elevate our shopping experiences..."

This powerful addition to the renowned Botanical Repair collection is Aveda’s ultimate solution for stronger and 2x smoother hair in just ten seconds.

Aveda Unveils Botanical Repair Bond-Building Flash Treatment

This powerful addition to the renowned Botanical Repair collection is Aveda’s ultimate solution for stronger and 2x smoother hair in just ten seconds.

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