Matrix Launches SoColor 10 min Pre-Bonded

Matrix SoColor 10 min Pre-Bonded color results
Matrix SoColor 10 min Pre-Bonded color results
Courtesy of Matrix

Matrix has introduced SoColor 10 min Pre-Bonded, created to cover up to 100 percent of grays in just 10 minutes.

The new formula covers grays in a short amount of time due to high-kinetic dye blends that move and expand more rapidly than traditional dyes. 

Matrix is also introducing three new SoColor 10 min Express Services: the T-Zone Touch-Up, Express Ombre and Root + Refresh. Matrix SoColor 10 min Pre-Bonded color resultsMatrix SoColor 10 min Pre-Bonded color resultsCourtesy of Matrix

Key Benefits of SoColor 10 min:

  • covers 100 percent of grays In 10 Minutes 
  • color and developer in every pouch
    • pre-measured color and pre-measured developer = precise dosing and portability 
  • pre-bonded formula 
    • bonder protects weak hair without melanin from frequent color services 
  • five-minute buffer window 
  • available in 10 neutral shades 
    • shades match SoColor Extra Coverage formulas, with slightly cooler results
  • vegan formula
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