Babe Hair Extensions, the leading provider of premium quality hair extensions, celebrates 15 years of innovation, showstopping transformations and continuous learning.
It’s time to blow out the candles and have a slice of cake because Babe is turning 15. After over a decade of innovation, Babe Hair Extensions decided to mark the milestone with a major upgrade—Babe is getting a makeover. The leading provider of premium quality hair extensions is enhancing multiple aspects of the brand and introducing stylists to the new Babe look and feel.
“From seeing thousands of hair transformations to witnessing our community advance in their careers, sitting among the top brands in the hair extensions industry has been such a gratifying experience,” said Lindsay Rumpel, Vice President of Babe. “Our commitment to delivering the best products and customer experience is our priority. Our Babe family means the world to us, and we want you to know we are growing right alongside you. We're in this together!”
Babe's Timeline
- 2009: Babe is born!
- 2011: Babe expands into Canada
- 2015: The Mastery Tour launches, encouraging young stylists to reach their full potential
- 2016: Awarded best hair extension brand by Salon Magazine Reader's Choice
- 2018: Launch of the revolutionary, first-of-its-kind Express Tape and Remover
- 2019: Introduced Hand Tied Wefts, becoming the best-selling category
- 2020: Introduced Frankie, the lightest blonde shade and an iconic best-seller
- 2021: EYP classes hit the road for first-ever in-person sessions
- 2022: Launched Babe U Academy - first brand to offer on-demand courses
- 2023: Launched Ideal Hybrid Weft collection - thinnest design on the market
- 2024: 100K+ Stylist Community and counting!
Celebrating 15 Years
Beauty Launchpad was invited to a celebration of 15 years of Babe at Coquette in Chicago. The wine bar and modern bistro is decorated in splashes of pink, red and white, matching the brand's aesthetic perfectly! At the event, attendees could decorate their own pink pouches with embroidered stickers and get a Babe Hair Extension Brush customized with their name with Kreative Blends Calligraphy Studio.
Guests were also treated to custom Babe cocktails, light bites and sweet treats!
Babe's Latest Launches
Delivering premium products and the best stylist experience has been the professional hair extension brand’s priority since Babe’s founding. One of the most memorable collection debuts includes:
- Ideal Hybrid Weft Extensions: The debate between customization and comfort was a longstanding challenge for extension specialists since the first weft application. In May 2023, Babe introduced its Ideal Hybrid Weft, an extension that melds the best features of the brand’s Machine Sewn and Hand Tied Wefts, to the hair extension market. The Ideal Hybrid Weft Extension is strong enough to cut without unraveling and light enough to layer without weighing clients down.
To provide even more options for both stylists and clients, Babe also introduced a 14-inch Ideal Hybrid Weft Extension option in July 2024.
A Community Led by Authenticity
Babe values its stylist family and is honored to support the talented stylists who provide empowering hair extension solutions for their clients. Below are examples of the depth and passion of the community:
- Stylists helping brides choose extensions for their big day.
- Learning how Babe’s hair has boosted the confidence for those struggling with hair loss.
- Partnering with hairstylists at the top of the industry with celebrity clientele.
- Receiving submissions from stylists who want to share their craft with the brand’s community.
A Bold New Babe
With the 15-year anniversary celebration, the hair extension leader is getting a makeover. Babe will be modernized from end to end, refreshing the brand with a sleeker look that better suits the organization’s playful energy and premium products. Babe is also remodeling its packaging, selecting bright colors and a more compact size for easy display with method-specific colors for effortless product selection. In addition to the design, the new packaging will also be recyclable with minimal cardboard used.
What Babe Will Always Bring
No matter how Babe evolves, the brand’s commitment to fostering a culture of growth, innovation and positivity will never change. As an industry-leading brand known for ethically sourced, hand-crafted extensions and solutions, Babe sets a certain standard in the extension sphere. Babe Hair Extension is passionate about creating an environment rooted in continuous learning and support, where professionals can thrive and evolve alongside the ever-changing beauty industry landscape.
Babe Hair Extensions is the leading provider of premium quality hair extensions and is available at BabeHairExtensions.com. For more information on Babe Hair Extensions, visit @babe_hair.
