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Ivan Zoot
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More from Ivan Zoot
Education
The Modern Look Book
Traditional magazines are all but gone. Also, traditional look books are random and quickly dated. Technology begs for you to create and use a modern digital look book in the…
Education
Add Wellness, Subtract Stress Behind Your Chair
Wellness is a hot topic in the beauty industry. Hair and beauty pros are clamoring to find ways to add elements of wellness to their client offerings. How about if…
Education
Online Continuing Education Proves to be a Powerful Choice
“Online continuing education is here to stay. It has brought with it some benefits we would not allow ourselves to consider when we had other options. Now that we have…
Sponsored
K-HEADSPA Revolutionizes Hair and Scalp Health
K-HEADSPA CEO Jin Kim shares how the brand's innovative equipment and signature treatments address hair health at the source: the scalp.
Education
Try Someone Else’s Social Media
“Instagram has been all but ruined. Long ago it stopped showing us anything we want to see. Our feeds are jammed with sponsored advertising for things we do not need…
Education
New Tool Available to Help You Set the Best Price for Your Services
Ivan Zoot has published his new book, The Professional Haircutter’s Pricing Playbook. How much should you charge for your haircuts? When should you raise your haircut price? How do you…
Education
Add Dollars by Subtracting Hair
“Short hair sends more referrals. No one is mesmerized by long hair cut straight and even along the bottom. No one even notices. Short shapes, asymmetry and WOW! Color gets…