Macadamia Professional recently announced a new partnership with independent distributor BeautySales to boost the brand's professional salon presence on the West Coast. BeautySales is the exclusive wholesale distributor for the professional salon industry for the state of California, with a proven track record of building brands through their relationships with salon owners and stylists.
“We are thrilled to partner with an independent distributor, who boasts a management team with so many years of industry experience,” says Marta Rubenstein Harmon, Senior Vice President of Business Development for Macadamia Professional. “They know exactly what needs to be done to seed and grow a brand in the market and they have an eager and knowledgeable sales force to bring along for the ride. This partnership will shore up distribution throughout the state of California, which we have been lacking and we know the partnership will take Macadamia Professional to the next level in California; building the business one salon at a time.”
Macadamia Professional, previously Macadamia Natural Oil, rebranded in late 2014 to reinforce the company’s commitment to the salon professional. Their new alliance with BeautySales only furthers their dedication to the professional segment and commences in August 2015.
[Image: Macadamia Professional]