A Look Inside Essie's Naming Process

bikini so teeny by essie

Each of essie's nail polishes has a story. From limo-scene to sugar daddy and sheers to you, each shade name helps personify the color. The unique and adorable names also promote the fun and chic esthetic that is essie. Now with the video below, we've gotten a sneak peek behind the curtain at how some shade names come to life with essie’s own naming video.

[Image and video courtesy of essie]

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