For the recent Prada Resort 2016 presentation, Redken Global Creative Director Guido used curls to create texture for a very of-the-moment look. Says Guido, "The inspiration for Prada always comes from the house itself. It was a juxtaposition between high and low, bourgeois and street, and this time we used curl as a texture for the look on both boys and girls. The boys’ hair was first prepped with a mist of Redken Body Full Volume Amplifier and then dried with the fingers. Then, using a large-barreled curling iron, I accentuated the curl by bending random sections of hair around the barrel to create the 'now' texture. The girls with long hair were dressed into a 60's/90's ponytail and finished with Redken fashion work 12 versatile working spray.”
Get the Look: Men's
- Wash hair with Redken Body Full Shampoo and Conditioner, then mist Redken Body Full Volume Amplifier all over, working through the hair with fingers.
- Allow hair to dry, then bend random sections of hair around a large-barreled curling iron for movement and texture.
- Finish with a mist of Redken fashion work 12 versatile working spray.
Get the Look: Women's
- Start with dry hair. Thoroughly mist Redken wind blown 05 dry finishing spray all over to add texture.
- Bend random sections of hair around a large-barreled curing iron to enhance texture, then use fingers to rake hair back into a ponytail at the center of the head. Secure with a thin elastic.
- Finish with a mist of Redken fashion work 12 versatile working spray.
[Images courtesy of 24 Seven Inc.]
