What's Trending in Hair for January/February 2021

Jan 19th, 2021

R+Co Bleu; courtesy of the brand.

From a range of eco-conscious daily essentials to a semipermanent shape-change service to a European hair care and tool brand making its U.S. debut, these are the must-know products to keep on your radar as we kick off 2021.

Check out Beauty Launchpad's January/February digital magazine for the complete roundup.

Milkshake

milk_shake Curl Passion Line

milk_shake is launching a new and extended line of curl passion, launching six new products ideal for any type of curl.

Davines

Davines’ This is a Dry Wax Finishing Spray

Davines’ This is a Dry Wax Finishing Spray gives the hair a natural texture without the mess and overstyled look of other waxes and sprays.

The Gold Standard for Hair Color

The Gold Standard for Hair Color

As we celebrate the GOLD anniversary of Goldwell's Topchic brand, we celebrate all the waves that the brand has made and continues to make in professional color.

Joico

Joico InnerJoi Hydrate Detangler

The Joico InnerJoi Hydrate Detangler is a hydrating, smoothing and nourishing leave-in treatment that instantly revives dry hair strands.

Morphosis Restructure Hair Beauty Elixr

MORPHOSIS RESTRUCTURE Hair Beauty Elixir

MORPHOSIS RESTRUCTURE Hair Beauty Elixir from Framesi is a regenerating, restructuring, weightless mask for hair that is structurally damaged, lacking tone and body and appearing dry, dull and dehydrated.

Zenagen

ECLIPSE Gray Support + Color Preservation Shampoo and Conditioner

ECLIPSE Gray Support + Color Preservation Shampoo and Conditioner from Zenagen harness cutting-edge botanical science, incorporating targeted antioxidants to combat pigment loss and restore youthful rejuvenation.

Amika Pro Smooth Over Frizz Fighting Treatment

amika Smooth Over Frizz-Fighting Treatment

amika is redefining smooth with its Smooth Over Frizz-Fighting Treatment.

In March 2024, Beauty Launchpad delivered a curated collection of clean and sustainable professional beauty products to 50 salon professionals in our Clean Beauty Box.

7 Products for Clean Haircare

In March 2024, Beauty Launchpad delivered a curated collection of clean and sustainable professional beauty products to 50 salon professionals in our Clean Beauty Box.

Kristin Ess Hair is expanding its line of salon quality hair care and styling products with its Softening Collection specifically focused on softening and smoothing.

Target Expands Hair Care Offerings with SadieB and Kristin Ess

SadieB has made its retail debut at Target, meanwhile Kristin Ess has launched a hair collection exclusively at the retailer.

Scalp Care Density Serum is formulated without silicones, sulfates (SLS & SLES), parabens, phthalates or formaldehyde.

Living Proof Launching Scalp Care Density Serum

It is a lightweight, fast-absorbing scalp serum formulated to visibly minimize the appearance of grey hair, reduce shedding, increase hair density, and promote healthier hair growth with clinically proven results in as little as 90 days.

The Moroccanoil Frizz Control Shampoo and Conditioner provide daily frizz protection, leaving the hair weightless and residue-free.

Moroccanoil Adds Frizz Control Shampoo and Conditioner to Frizz Control Collection

The Moroccanoil Frizz Control Shampoo and Conditioner provide daily frizz protection, leaving the hair weightless and residue-free.

amika smooth over frizz-fighting treatment is an innovative, at-home, rinse-out smoothing treatment, clinically proven to reduce frizz in just 60 seconds.

amika Introduces Smooth Over Frizz-Fighting Treatment

amika smooth over frizz-fighting treatment is an innovative, at-home, rinse-out smoothing treatment, clinically proven to reduce frizz in just 60 seconds.