Joico's Hair Shake Dance Could Win You a Trip to Las Vegas

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Unnamed 12Beauty Launchpad joined Joico and Peta Murgatroyd from "Dancing with the Stars" at The District in Los Angeles to do the Hair Shake Dance for the launch of Joico's new product, Hair Shake. This new texturizer, a liquid-to-powder micro-fine mist, amplifies hair with a mega-volume instantly bringing hair to life.  

Senior VP of Joico, Sara Jones and Peta Murgatroyd catch up at Joico’s Hair Shake launch event in Los Angeles:
Hair shake is an invisible, light weight, liquid to powder hybrid spray that instantly adds volume, texture and plush thickness to all hair types. The Multi-tasking “finishing texturizer” goes on DRY hair after the blow-dry, heat set or foundational styling to infuse it with plush texture that transforms your ordinary finish into an enviable, sumptuous, long-lasting style.

Joico Celebrity Hairstylist and Spokesperson, Paul Norton who has created dazzling red-carpet and magazine cover looks for Ashley Greene, Diana Agron, Robin Wright, and Stacy Keibler to name but a few, is a big fan of Joico’s new Hair Shake, and recently used it on his client and break-out star of Jane the Virgin, Gina Rodriguez. “It’s an amazing texturizer,” says Paul who also declares it his favorite secret weapon.

Paul shows us how you can enter Joico's Hair Shake sweepstakes for the chance to win a trip to Las Vegas.




The winner will dance and shake the night away in Las Vegas with a roundtrip 2-night VIP get-away for themselves and two friends. They’ll get ready with a few shakes and sprays of Hair Shake in their hair and spend a fun night-on-the-town! The night will include dinner at a top restaurant, tickets to one of the hottest shows on the strip, and finally, they’ll dance the night away at a trendy club where there’ll surely be some more hair shaking getting done!

The “Hair Shake Dance” Sweepstakes is open to U.S. residents only, and other restrictions will apply so be sure to refer to the rules for full details. Joico’s “Hair Shake Dance” Sweepstakes is set to run from May 1 to June 30, 2015 so stay updated on Joico.com and their social media channels (Joico Facebook page, Instagram @Joico and Twitter @Joico) for more details on how to enter, and all the hair shaking fun!

For more information visit Joico.com.

[Images: Araya Diaz/Getty]
 

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