L'Oréal Professionnel Launches Majirel Moments Campaign

Haircare brand L'Oréal Professionnel has launched Majirel Moments, a campaign that celebrates the brand's best-selling product, Majirel. The oldest existing haircolor line by L'Oréal Professionnel (nearing its 40th anniversary!), Majirel is a long-lasting, durable, permanent color, beloved by hairstylists because of its richness of color and resistance to fading.

To celebrate this best-selling classic, Majirel Moments focuses on real hairstylists' stories through a series of videos. The six videos highlight personal stories of how these stylists have used Majirel throughout their careers to create looks and moments that clients will never forget. See the first video in the Majirel Moments campaign below, and be sure to visit L'Oréal Professionnel's YouTube channel to see the rest of the inspiring Majirel Moments!

Tell us what you think! Leave a comment...