Sally BeautyHoldings LLC/Beauty Systems/Cosmo ProfProducts & Press ReleasesHaircare & StylingNu Standard HYDRASILK Hydrating Bond SystemThe Nu Standard HYDRASILK Hydrating Bond System consists of the HYDRASILK Bond Builder and the HYDRASILK Silkner.Articles & NewsColorSally Beauty Drops ion 24K: A 3-Minute Damage Fix Built for Bleach BattlesThe launch comes as hair damage climbs the consumer priority list; 40% of U.S. beauty consumers say repairing damage is a top concern.HomeSally Beauty Expands "Rooted in Success" Campaign with Nationwide HBCU Student ProgrammingThe 13-stop HBCU campus tour brings products, education, and representation directly to studentsNail NewsSally Beauty Expands Its Nail Product AssortmentThe beauty retailer sharpens focus on nail innovation, accessibility and self-expression to attract and retain the next generation of beauty shoppers.NewsSally Beauty Celebrates Black History Month with HBCU Tour, New Spokesperson and Expanded Textured Hair AssortmentSally Beauty is announcing new efforts that continue to reach and impact women within the textured hair community and specifically HBCU students, directly.NewsSally Beauty Unveils Art-Inspired Celebration of Hispanic Community and CultureSally Beauty, the industry-leading destination for hair color and care, is proud to announce its latest initiative in the Rooted in Success event series.NewsSally Beauty Amplifies its Commitment to Community and Self-Expression With Month-Long Pride CelebrationsThe beauty retailer is partnering with Free Mom Hugs to offer support at Pride events nationwide and host an interactive three-day pop-up experience to get people ready for NYC Pride.Multimedia ResourcesHair NewsSally Beauty Joins Forces with Heather ChelanSally Beauty and viral sensation Heather Chelan are collaborating for a new campaign that celebrates self-expression.FeaturedFind out how to sign upClick here to find out more