Sometimes the right makeup can work wonders, not just in changing the way a person looks, but also the way he or she feels. In fact, over 60% of American say they have a skin concern that they would consider camouflaging with cosmetics. Dermablend Professional dares people to take off their makeup in a series of YouTube Camo Confessions. The idea is for people to show how they have used Dermablend cosmetics to "blend in" in order to "stand out" for who they are and not for their skin issues.
Dermablend launched the campaign with videos from three popular influencers who take off their makeup to tell their personal stories of how Dermablend has made a difference in their lives. The videos are extremely powerful and moving, so get your tissues ready! Watch the inspiring videos here:
Cheri shares her story and how she uses Dermablend to stand out for who she is and not for her vitiligo.
Cassandra shares her story and how she uses Dermablend to stand out for who she is and not for her acne.
Rico shares how he uses Dermablend to stand out for who he is and not for his tattoos.
Dermablend encourages YOU to get involved and share your confession to inspire others and make a positive contribution. For each Camo Confession video that is uploaded, Dermablend will donate $1 to Look Good Feel Better, an organization dedicated to helping women suffering from the appearance related side-effects of cancer treatments through beauty sessions. To find out how to contribute a Camo Confession, visit the YouTube page!
[Image courtesy of PR Newswire]