Curls for Two Girls

Runway Report: June, 2008ghd’s angular coils and full-bodied waves vie for curly girls’ attention.

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Designers: J. Mendel, Peter Som

Products: ghd

At first glance, the J. Mendel and Peter Som spring collections both speak to a girly-girl esthetic—ultra-feminine, decidedly posh. But while J. Mendel’s line susses out the more sophisticated side of fashion’s femmes fatales, Peter Som’s collection embodies their slightly edgier, more contemporary sides. Despite their differences, both catwalks embrace curls—those with acute angles and edges, and those with voluptuous, sinuous curves. Both catwalks also embrace ghd, which coifs the girls in our tale of two curls with precision and speed.

At J. Mendel, renowned stylist Odile Gilbert crafts kinks that “aren’t too sexy or too old-fashioned. They’re bouncy, glamorous and smooth,” she explains. Each model receives a few wefts of hair for volume to accentuate any and all undulations these waves make as the models glide down the runway. To keep the style from going too “sex kitten,” Gilbert flattens the top section near the deep center part, using ghd’s Styler Iron to banish any sign of lift. Loose spiral curls that unravel diagonally from the face receive a cursory fluffing. The result: gently diffused waves that fall perfectly—the utmost in sophisticated chic.

At Peter Som, catwalk stylist Eugene Souleiman devised a new iron technique: “We’re holding the iron at an angle, moving it very slowly at first to get that kink, then sliding it very quickly over the ends to get a super-straight look.” The girls look a bit windblown, thanks to a few mists of ghd Sea Salt Spray, which “takes away the shine, making the look more real,” he says.

And, to Souleiman, this hassle-free, liberated style is just the answer to any hip beauty addict seeking a bit of curl. “This is a cool, uptown girl who goes to the Village,” says Souleiman. “She’s Kate Moss—the girl who expends more effort dressing up and less effort doing her hair.  She looks like she doesn’t care. She’s just cool."

Score This Look

Undone or done? It’s your move with these ghd products.

ghd IV Styler: crafts coils, smooths and straightens

Ultimate Spray: imparts firm, structured hold

Sea Salt Spray: subtracts shine, adds rough texture

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