Rusk® is proud to announce the launch of the Rusk® Iconic Artists, their ever-growing collective of visionary stylists who embody the brand’s creativity, collaborative energy and dedication to community.
This initiative marks a return to the brand’s roots—celebrating the many voices, talents and perspectives that make the industry thrive. For decades, Rusk® has stood for more than performance and innovation; it has stood for people. Rusk® was built on the belief that artistry flourishes in community, and that stylists grow stronger when they grow together. Iconic Artists aims to honor that legacy by sparking inspiration, building connections and elevating one another while pushing the boundaries of creativity. "These artists honor Rusk®’s legacy of trusted performance while empowering stylists to live their craft boldly, confidently and authentically," Says David Rosenblatt, CEO of Rusk®.
Meet the Icons
Michelle ZabattaCourtesy of RUSK®
Michelle Zabatta @michellezabattathestylist
Michelle’s decade-long career is defined by grit, passion and fearless reinvention. After battling two types of cancer and losing over 330 pounds, she faced the challenge of not only rediscovering her personal strength but also revamping, rebuilding and redirecting her business. Known for her viral red and copper formulas, custom blondes and brunettes and love of curls, her talent does not go unnoticed. She now helps stylists create sustainable businesses while maintaining individuality and independence, all with a no-nonsense, bulletproof approach to success in creative freedom.
Christion Rodriguez Courtesy of RUSK®
Christion Rodriguez @hairbrujo
With over 11 years of experience and a specialty in hair color, Christion is recognized for his bold creativity and even bigger personality. He brings both technical skill and infectious energy to every client interaction. His passion for color is matched by his commitment to making others feel confident and seen. With a deep understanding of tone, texture and transformation, he crafts customized color experiences that celebrate individuality and style.
Cheyenne CasparyCourtesy of RUSK®
Cheyenne Caspary @cheyenne.caspary
With 16 years of experience, salon owner and stylist Cheyenne is a master of her craft. Her salon, Vidi Amavi, is a peaceful space for free and wild spirits to feel beautiful and celebrated. She specializes in blondes, lived-in color and extensions – crafting customized, trendy manes that embody individuality. Not only is she recognized in the beauty industry, she is also a published author of The Micro Method, a groundbreaking guide to personal transformation that promises to deliver a massive impact to the realms of joy, confidence and success. Partnering with RUSK® allows her to pair her artistry with products that she trusts, creating hair that is as radiant and untamed as the women who wear it.
At Rusk®, we’ve always believed that artistry is more than just a skill – it’s passion, creativity and community. The Rusk® Iconic Artists are visionaries who push boundaries, redefine beauty and inspire. This is more than just a team; it’s a movement. A movement that will continue to grow, welcoming new artists and voices as we build a stronger, more connected community. It’s a place where artistry is not only encouraged but also celebrated. Your growth is our mission.
Here’s to creating, inspiring and becoming truly ICONIC – together.
