Designer Anna Francesca, often touted as "the next Alexander McQueen of fashion," unveiled her Fall/Winter 2013 Couture Collection. Celebrity hairstylist, Sherri Jessee, led the Aveda team in creating the coifs for the exclusive New York Fashion Week event organized by Blend Showroom and The Julien Management Group.
To create an amazing wave pattern on girls with long locks, hair was wrapped in a zig zag pattern on a double barreled curling wand.
Soft, sexy, undulating waves.
Lead makeup artist, Pamela Taylor created a super smokey eye and bold red lips.
The men's hair was smoothed back with pomade for shine and control.
Aveda's pure-formanceTM pomade helps mold and style short to medium length hair into any maintainable shape. It has a built-in style-control agent that provides strong hold with lasting shine.
For girls with short tresses, a combo of Aveda pure-formance pomade and control force hairspray was used to smooth hair into interesting shapes.
More from New York Fashion Week Fall 2013: Derek Lam Phyto T3 | David Hart | BCBG Max Azria | Kimberly Ovitz | Cushnie Et Ochs | Alexander Wang | Carmen Marc Valvo | OPI at Houghton | Rag & Bone | CND at Alexander Wang | OPI Joins Gabriela Perezutti | Christian Siriano | China Glaze Joins Tadashi Shoji | OPI at Chloë Sevigny | Ann Yee | Parkchoonmoo | Katie Gallagher | Mara Hoffman | Marc By Marc Jacobs | Lela Rose | Catherine Malandrino | William Okpo | DKNY AW’13 | OPI Joins Jenni Kayne | Victoria Beckham | Peter Som | Reem Acra | OPI Joins Lauren Moffatt | Zang Toi | GKhair and Tibolli | ICB by Prabal Gurung