Each year Wella Professionals searches for the finest talents in the hair industry through their TrendVision competition. The TrendVision event is best known for pioneering salon trends for women and offering stylists the chance to express their creative abilities by interpreting the Wella trends in their country. The event also includes an international competition, which is open for entry NOW and is as easy as a click of a button!
How to Enter
To enter the North American TrendVision Awards, stylists are asked to fill out an entry form by May 15th, 2014. Entry is simple and available online at http://www.bloom.com/wella-trendvision.
1. Choose your trend
2. Interpret your trend
3. Take a picture of your model
4. Enter by Thursday, May 15, 2014
Compete in one of three categories: Color, Young Talent or Student. Winners in each category will be awarded gold, silver and bronze titles. The gold winners in color and young talent from around the world will have a chance to represent their country live with an all-expense paid trip to Wella’s International TrendVision Awards (ITVA).In addition, all gold medal winners competing at ITVA will automatically win a customized mentoring program, designed to prepare contestants for the challenges of the international competition. International contestants will also receive training, marketing support and the chance to take part in exciting Wella events throughout the year, like styling backstage during New York Fashion Week.
This year, Wella Professionals collaborated with more than 20 world renowned stylists, including Global Creative Directors, Eugene Souleiman (Care and Styling) and Josh Wood (Color), to identify the emerging styles of 2014.
[Images courtesy of Wella Professionals]