Expert eyelash extension brand, NovaLash, recently held its third annual LashOff competition. As the world's first-ever eyelash extension competition, LashOff places a spotlight on exemplary lash technicians with the top honors of Lash Artist of the Year and the Fan Favorite award, a Facebook-based award that allows eyelash professionals and fans to vote for their favorite before-and-after lash extension photos.rtorial in one of the industry’s biggest magazines and a featured spot on NovaLash’s much-clicked “Find a Stylist” page.
have we ever seen such a variety of lashing style and finesse,” said NovaLash CEO Sophy Merszei. “I am truly thrilled to see how many talented professionals have taken up this lucrative beauty career.”
To see the top talent in action for yourself, visit NovaLash’s Facebook page, and if you think you have what it takes to “lash out” like Smith and Martinez, stay tuned for details about NovaLash’s Fourth Annual LashOff Contest, coming up in November 2014!
[Images courtesy of Joni Rae and Associates PR]
