New products plus the Mixed Media collection from ColorWorks.
The Next Generation
Goldwell has just introduced the next generation of Topchic, a high-powered formula that features improved brilliance, intensity, smoothness and fragrance, and more even results. Coenzyme technology protects the hair during the color process, while Goldwell’s Color Equalizer System prepares the hair for maximum and even color penetration. New pigments and redefined shades create ultimate color results, while new fashion shades inspire your creativity.
Mixed Media
The artistic team at ColorWorks Salon in Vienna, Virginia, has just released its latest collection, Mixed Media, a compilation of multi-dimensional styles using rich blondes, browns and reds. ColorWorks sought inspiration in works of art, from paintings and sculpture to architecture and photography. The collection features four looks: Paint, Print, Shape and Stone. “The looks can be customized to capture the unique personality of the individual,” says Tracy Guthrie, national artistic leader for ColorWorks.
Hot Chocolate
Create the season’s spiciest hues with the new Matrix SoColor Mocha Series. Combining both warm and cool tones to create a harmony of shades that range from chocolate browns to latte blondes, this line extension provides a rich solution for any woman looking to get in touch with her dark side. Choose from five unique new shades, including Chocolate Cherries, Spiced Coffee and Honey Latte.
Filler Up
Redken Color Extend Highlight Fuel durable color-reviving hair treatment for multi-tonal high/lowlights restores color vibrancy and provides durable conditioning for long-lasting benefits. The weekly rinse-out treatment not only contains conditioning silicones, mineral ion blockers and strengthening ceramides, but it also filters out harmful UV rays.
Trauma Treatment
Two of the biggest hairtraumas colorists face are damaged, overprocessed hair and uneven color deposition. The solution: L’anza Healing HairCare Trauma Treatment, a leave-in prescription that heals traumatized hair from within and balances porosity. The product infuses hair with Ceramide-2 and the company’s famous Keratin Bond System 2, a potent dose of keratin that penetrates deep inside the cortex to strengthen the cystine linkage.