CHI Adds LAVA Spin N Curl to its Portfolio

Last fall, Farouk Systems, Inc. rocked it yet again when it launched its latest technology, the CHI LAVA 1” Hairstyling Iron. The inception of this unique and innovative tool came to Dr. Farouk Shami from a dining experience while traveling to Europe on business. At this particular restaurant, Dr. Shami and his friend were able to cook their own meals. While many of the patrons were fascinated by the tasty meal, Dr. Shami found himself more intrigued by the mechanism that was being used to heat the food: lava rocks. After additional research, Dr. Shami learned that lava rocks were full of useful minerals that serve as an excellent conductor of heat. This was when the aha-moment happened – combine the power of CHI Ceramic technology with volcanic lava rock minerals to revolutionize the industry yet again.

With superior innovation pioneering the haircare industry once again it only made sense to take this technology and develop the CHI LAVA line further, thus, the CHI LAVA Spin N Curl was born. It effortlessly creates glamorous, bouncy curls or waves within seconds.

The CHI LAVA Spin N Curl is ideal for the consumer and stylist looking to create curls and waves with minimal effort and less strain using ideal temperature settings per hair type.

This new tool utilizes the power of CHI Ceramic and infuses it with volcanic lava powder derived from lava rocks. The ceramic allows flawless curls and waves to be created by locking in moisture while leaving hair frizz-free. The lava minerals in the iron produce ions, which allow for visible results such as reflective shine and a smooth finish, and provides extreme durability while acting as a superior heat conductor. The combination of these two components results in bouncy, sleek results without the damaging effects of high-heat styling.

CHI LAVA Spin N Curl

With the CHI LAVA Spin N Curl, hair is drawn into the heat isolating curl chamber and timed to create lively, shiny curls and waves every time. The digital temperature display offers easily adjustable temperature settings and a selection of preset temperature settings for each hair texture, creating a customizable styling experience.

Features:

  • 1” Volcanic Lava Ceramic rotating barrel creates bouncy curls and waves
  • Maximum temperature of up to 410°F/210°C
  • Includes pre-set temperature of settings with adjustable heat-up times and display
  • Pre-Set Temperatures:
    • Low 370°F/188°C — Fine Hair
    • Medium 390°F/199°C — Medium Hair
    • High 410°F/210°C — Coarse Hair
  • Adjustable Heat-Up Times (Timer Settings):
    • 15 seconds — Fine Hair
    • 17 seconds — Medium Hair
    • 19 seconds — Coarse Hair
  • Curl chamber surrounded by protective heat barrier for safe usage
  • Directional buttons with tangle protection
  • Temperature display with auto lock
  • 11 ft (3.35m) swivel cord
  • 1-hour auto shut-off
  • Dual voltage

[Images and video courtesy of CHI]

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