Spend #TransformationTuesday with Sam Villa


While 2020 has been nothing short of challenging, it can still be a year of growth, education and transformation.

Every Tuesday at 11 am ET, Sam Villa will host “Transformation Tuesday with Sammy.” The weekly campaign is meant to offer support to the salon community and will be hosted on Facebook and simulcasted on YouTube.

Topics will include quick tips for quarantine cutting, value-added upstyles, and transformative cutting and finishing techniques.

Villa said, “Transformation is key to adapting to the new norm, whether it’s a dramatic new look for a guest, repositioning your brand, expanding digital platforms or even a shift in your mindset… this is the time to make friends with change.”

Date and stylists include:


11        Cindy Duplantis, Redken artist and Chatters ambassador

18        Sam Villa

25        Jorge Joao, Redken artist and artistic director of KOI Hair Studio


1          Sam Villa

8          Matt Beck, FreeSalonEducation.com and co-owner of Gratitude Salon

15        Andrew Carruthers, education director for Sam Villa

22        Michelle O’Connor, Matrix global artistic director, The Salon by InStyle creative director and five-time NAHA winner

29        Sam Villa

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