Get the Look: Ireland Baldwin's Tousled Bob

Image: Getty Images/Johnny Nunez

Celebrity hairstylist Scott Cunha recently styled Ireland Baldwin for her appearance at the Sherri Hill runway show at New York Fashion Week SS17. "Ireland just cut her hair and I love it! We wanted to accentuate her new look and go with an effortless, undone rocker vibe," says Cunha, who created a sexy, tousled wave using Matrix’s new Style Link Blow Out Queen Cream line to get the look.

The easy wearability, coupled with just the right amount of edginess, makes this style an ideal go-to for completing your client's new cut or prepping her for a night out. Check out the how-to below to get this look in the salon!

Get the Look:

  1. First, apply Matrix Style Link Blowout Big Queen to towel-dried hair and blow it out from root to ends.
  2. Once dried, create a side part and use a 1-inch curling iron on 1-inch vertical sections, curling away from the face. Spray Matrix Style Link Mineral Rough Me Up Salt Infused Spray onto hands and scrunch the ends to separate the waves.
  3. To get a more undone look, use Matrix Style Link Shape Switcher Molding Paste to create additional texture and separation.
  4. Lastly, spray Matrix Style Link Style Fixer Finishing Hairspray onto a toothbrush. Use to tame fly-always and on the part to make it a little more defined.


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