Malibu C, a leader in eco-conscious hair care, announces its success at the Global Green Beauty Awards 2024. Recognized for its commitment to sustainability and innovation, Malibu C's new EcoBlu packaging has set a new standard in the beauty industry by taking home several awards in key categories.
Malibu C’s commitment to reducing plastic waste and using recyclable materials was recognized with three Global Green Beauty Awards. The new EcoBlu packaging took home ‘Best Biodegradable Packaging - Silver’ and ‘Most Sustainable Packaging - Bronze’, while the overall Malibu C brand took home the award for ‘Best Green Haircare Brand - Bronze.’ These wins highlight the brand's continuous efforts to innovate in eco-friendly packaging.
"We are incredibly honored to be recognized by the Global Green Beauty Awards," said Loretta Mottram, CEO of Malibu C. "These awards underscore our commitment to sustainability and innovation, and we are proud to lead the way in delivering clean beauty solutions that are both effective and environmentally responsible."
EcoBlu bottles are not only made from 98% recycled materials (and can be recycled again), but they are also designed with Eco-One technology, which enhances the biodegradation of the bottles when disposed of in a biologically active landfill (appropriate facilities not available in all areas). Independent ASTM D5511 tests that represent biologically active landfills on representative packages have shown 60.6% biodegradation in 388 days!
Malibu C's success at the Global Green Beauty Awards 2024 is a testament to its unwavering commitment to sustainability. The brand has consistently prioritized its customers and the planet by ensuring all products are 100% vegan, made from recycled materials and formulated with wellness in mind.