Goldwell Heads to Berlin for Color Zoom Challenge 2014

Every year Goldwell invites hairdressers from all over the world to participate in the Color Zoom Challenge. “It’s the most challenging competition and career booster in life,” says Derrick Zeno, who was the Global Winner last year in the Partner Category, USA. Colorists compete in three different categories: Creative, New Talent and Partner, demonstrating their creativity and their own interpretation of the current fashion collection. The winners become part of the Global Color Zoom Creative Team.

This year 75 national finalists from 28 countries had to interpret Goldwell’s Reallusion Collection in a live competition in Berlin.  On Sunday, October 12, they filed into the auditorium waving flags from their home countries to the enthusiastic applause of nearly 2,500 international stylist colleagues.

An international jury comprised of hair, fashion and beauty experts from around the globe, including Benni Tognini, Australia’s most-awarded hairdresser, and Mark Leeson, one of the biggest names in British hairdressing, cast their ballots in all three categories. It was not an easy decision to make, but ultimately the winners were announced.

Lok Chan from Hong Kong took the Gold in the Partner Category, which showcases the color creations of stylists who have worked for Goldwell at shows or seminars.different countries to Goldwell Color Zoom Challenge 2014.