PFW Hair: Slick Sophistication by Redken at Dior F/W 2014

At Paris Fashion Week, Redken Creative Consultant Guido created an urban look for Dior that real women could easily incorporate into their street styles. Once the hair was blown out with a cocktail of satinwear 02 prepping blowdry lotion and align 12 protective straightening lotion, Guido used forceful 23 super strength finishing spray to get the hair to lay flat as the models walked the runway. It's a little bit sporty and a whole lot of sophistication for the Dior look this season.

Redken Creative Consultant
 
 
Redken Products Used - Collection:
 
a mixture of satinwear 02 prepping blowdry lotion and align 12 protective straightening lotion to damp hair
Blow dry hair straight back with a natural bristle brush (no parting)
HOT TIP: Apply large black headband so hair stays back and flat
When you are ready to go, take off headband and  spray with forceful 23 super strength finishing spray to hold shape

 

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