Ardency Inn Wins WWD Beauty Inc. 2013 Award for "Newcomer of the Year"

Ardency Inn, a new makeup brand rooted in the downtown New York music scene, is excited to announce that it has won this year’s Women’s Wear Daily (WWD) Beauty Inc. Award for “Newcomer of the Year” in the prestige beauty category.

’s all about individuality, self-confidence, and not looking like you’re trying too hard.”  Added Co-founder Stephane Siboni, “Our goal is to demystify makeup artistry by creating high-performance products that are really easy to use and designing stunning looks that anyone can easily recreate with few products and steps.”

Ardency Inn launched three product collections designed to be used individually or mix and matched to fit any style, mood or occasion. Americana consists of complexion products with an ultra-natural finish and nude color cosmetics inspired by the multi-cultural heritage and effortless beauty of downtown New York. Modster is a collection of upbeat colors inspired by the Mod subculture of high fashion and all-night clubs. Punker is a line of edgy blacks inspired by the darkly rimmed eyes and fierce attitude of punk rockers.

& Curl Lash Wax, a groundbreaking mascara formula inspired by ultra lightweight hair styling pomades, and MODSTER Smooth Ride Supercharged Eyeliner, a creamy waterproof eyeliner supercharged with pure pigments that stays in place throughout the day and night.

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