Hair Trends: The Deep Side Part

A return to a classic, old Hollywood look began cropping up all over Spring/Summer 2014 runways: the deep side part. With a nod to past Hollywood icons like Veronica Lake and Marlene Dietrich, stylists took to the style with a new, modern spin. According to Anthony Turner, Session Stylist for L’Oréal Professionnel at New York City, London and Paris Fashion Weeks, "A deep side part instantly elevates any style from mundane to chic, no matter what hair type you have and whether you prefer your hair loose or gathered into a chignon or ponytail."

Seen on runways such as J. Mendel and Topshop Unique, Turner approached the deep side part in a variety of ways for looks that were subtly unique. For a "night-out" style, Turner end with a defined, straight side part in order to balance the romantic, natural texture of models' hair. In contrast, he created a "nonchalant, flipped side part set against loose texture," for an effortlessly cool look that embraced volume and edginess. To create these looks, Turner used L’Oréal Professionnel Mythic Oil Nourishing Oil for shine and frizz control, and L’Oréal Professionnel Lift Extréme for lift and volume.

The style transcended to the street with countless New Yorkers choosing to wear a deep side part as well. According to Turner, "classic, screen siren style elements [were] updated in fresh, new ways on the streets." To emulate the look at home, he recommends spraying L’Oréal Professionnel Infinium 2 on a round brush, and then blow-drying hair to smooth frizz while holding curl at the ends.

For information on availability of L’Oréal Professionnel products, please visit www.LPSalons.com


[Images courtesy of Bratskeir & Co]

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