Primp My Hide

Primp My Hide Since more and more men are getting revved up about caring for their skin, we’ve rounded up some products to help steer them in the right direction.

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He constantly sings her praises to anyone who will listen (and even some who won’t). He spends hours poring over magazines devoted to her. He even enjoys shopping for her! Who is this Mystery Woman? Why, she’s his car, of course.

In the past, most men took better care of their cars’ chrome rims than they did their skin—but that’s all changing. It’s no longer unusual for men to color their hair, indulge in a mani or a pedi, or opt for a facial. With this in mind, we’ve selected some high-octane skincare products designed to restore him to mint condition—from grille to tailpipe.

—Amy Dodds

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