How To Care for Hair in Winter

Jamie Wiley, owner of Jamie Wiley Hair, shares her professional tips on how to help you maintain your client’s hair color. Jamie Wiley Hair is a Pureology Exclusive Salon located at Salon HP in Elizabethtown, Kentucky.

Jamie’s Color Maintenance Tips:

• Suggest installing a shower head water filter to prevent hard water from drying out hair during daily washes.
• Use Pureology’s Strength Core Blonde, a violet toning shampoo that corrects color fading and unwanted hues.
• Schedule your clients' trims regularly.
• Remind clients to never go outside with wet hair, especially in freezing weather.
• Suggest keratin or Brazilian treatments to help make the hair more manageable for at-home styling.
• Use sulfate-free shampoo.