The Top 10 Hair and Beauty Searches of 2020

Dec 10th, 2020

Dreamstime Xxl 180075203

Google has released its list of top U.S. Google searches for 2020, and—to no one’s surprise—Americans were really missing their hairstylists this year.

The Top 10 Beauty How-to Searches

How to cut men’s hair at home
How to plop hair
How to color your hair at home
How to wash your hands
How to style curtain bangs
How to cut women’s hair
How to do knotless braids
How to fade hair
How to trim your own hair
How to dermaplane

The Top 6 Hairstyling Searches

How to style curtain bands
How to style curly hair
How to style box braids
How to style long hair men
How to style long hair
How to style curly hair men

K-HEADSPA Revolutionizes Hair and Scalp Health

K-HEADSPA Revolutionizes Hair and Scalp Health

K-HEADSPA CEO Jin Kim shares how the brand's innovative equipment and signature treatments address hair health at the source: the scalp.

Celebrity hairstylist Jenna Perry and a client/model.

OLAPLEX Unveils Next Chapter With a Bold Vision for Foundational Hair Health and Innovation-Led Future

Pioneering bond-building brand redefines hair health with a new brand identity, groundbreaking innovation in scalp and a commitment to empowering stylists worldwide.

Speaker on stage at Phorest Salon Software Salon Owners Summit

Phorest Salon Software Hosts Salon Owners Summit 2025

With over 650 attendees, the Summit marked its largest turnout to date, cementing its place as the premier event for salon owners and industry professionals across the globe.

Wella Professionals Appoints Briana Cisneros as New Global Ambassador

The announcement of the brand’s new global ambassador appointment coincides with Wella Professionals’ 75th “Diamond” Anniversary in the USA.

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Hairdustry and Beauty Launchpad podcast episode graphic for Public Speaking with Popular Nobody John Mosley

John Mosley Releases Public Speaking E-Book

Entitled "Beyond Words," John Mosley shares his ultimate guide to mastering the art of communication, helping you build confidence, engage your audience and deliver powerful presentations with impact.

Denman Blowdry

Denman Professional Opens Big Blowout Competition to Cosmetology Students

Denman is supporting the next generation of hair pros with its Big Blowout Competition, where a student could win $425 plus a 1-year PBA membership.

Natalie Kaule and the interior of her salon XO SALON.

Get to Know XO SALON in Pittsburgh, PA

Beauty Launchpad is spotlighting the winners of its Top 20 Salons contest, sponsored by Wella Professionals. Here, Natalie Kaule welcomes us to XO SALON in Pittsburgh, PA.

MYAVANA Unlocking the Future of Hair Care webinar graphic

Unlock the Future of Hair Care With MYAVANA

Dive into the science, innovation and opportunities shaping the future of healthy hair with MYAVANA during the brand's live webinar on February 17.

Ashley Calandro and her salon Thirteen 33 Hair Salon

Get to Know Thirteen 33 Hair Salon in Wallingford, CT

Beauty Launchpad is spotlighting the winners of its Top 20 Salons contest, sponsored by Wella Professionals. Here, Ashley Calandro welcomes us to Thirteen 33 Hair Salon in Wallingford, CT.

Marylle Koken and the interior of her salon The Harlot Salon.

Get to Know The Harlot Salon in Los Angeles, CA

Beauty Launchpad is spotlighting the winners of its Top 20 Salons contest, sponsored by Wella Professionals. Here, Marylle Koken welcomes us to The Harlot Salon in Los Angeles, CA.

Tessa Scissorhands and her salon Technicolor Salon

Get to Know Technicolor Salon in Scottsdale, AZ

Beauty Launchpad is spotlighting the winners of its Top 20 Salons contest, sponsored by Wella Professionals. Here, Tessa Scissorhands welcomes us to Technicolor Salon in Scottsdale, AZ.