FlavorSum Debuts 'Choose Your Flavor Adventure' Platform

Formulators can incorporate selected descriptors into a sample request, project brief, or collaborative session for FlavorSum certified chemists to use when choosing or designing a custom flavor solution.
Formulators can incorporate selected descriptors into a sample request, project brief, or collaborative session for FlavorSum certified chemists to use when choosing or designing a custom flavor solution.

FlavorSum has debuted its “Choose Your Flavor Adventure” (https://flavorsum.com/explore-flavors/) interactive platform, which has unique educational features that help formulators find precise language to articulate their flavor objectives and accelerate the product development cycle.

The platform contains hundreds of adjectives describing some of the most popular and complex flavor profiles: strawberry, berry, tropical, vanilla and sweet brown flavors.

Dave Franz, Chief Commercial Officer, said, "FlavorSum continues to be a value-added partner focused on delivering tools that nurture the innovation process. By developing resources like ‘Choose your Flavor Adventure,’ we keep our customers’ formulation challenges and project deadlines top of mind to support their growth."

Lisa Jackson, director of marketing, said, "Developers can now get support with flavor creation from their office or the lab. The easy-to-use platform provides our team with the detailed insights they need to formulate a custom flavor that delivers on the customers’ unique vision.”

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