Win the Purity Design Collection by IT&LY HAIRFASHION

5 Winners will receive the entire Purity Design Line by IT&LY HAIRFASHION!


Purity Design by IT&LY HAIRFASHION, Milan Italy encompasses 14 ecological and cruelty free Styling and Finishing Products necessary to create a personal and elegant look, while imparting shine and nourishment to the hair. IT&LY HAIRFASHION’s labs created a bond between the traditional design of these products by implementing a new protective “Desert Blend” formula to create this truly unique line. The “Desert Blend” is comprised of proteins developed from desert plants such as Agave, Joshua Tree and Cholla Cactus to protect hair from harmful UV rays.

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