Salons and beauty industry leaders all over the country are embracing green eco-friendly products and trends.
In Orlando Surface Hair presented a three-day event of education and product releases. One hundred of North America’s top stylists attended the event where Surface educators spoke about ‘Up Front’ trend training and the benefits of the new Surface products. All Surface products are made with organic, gluten-free, sulfate-free, 100 percent vegan protein and paraben-free ingredients.
In Los Angeles Global Green’s Annual Pre-Oscar Party at the Avalon in Hollywood was the green event of Oscar Week. A Green Carpet welcomed celebrities and other eco-luminaries to the venue to hear about the latest green messages from some of Hollywood’s biggest stars. Pureology Serious Colour Care was onsite gifting VIP attendees with Hydrate Shampoo, Hydrate Condition and NEW ColourStylist Styling Products. Some past attendees of this event have included Leonardo DiCaprio, Penelope Cruz, and Kate Bosworth.
Beauty industry leaders Tea Tree and Zotos International Inc. are also taking steps to make their companies more eco-friendly.
Paul Mitchell Tea Tree is offering a special gift for purchases in May and June of 2011. With a $35 purchase of Tea Tree hair and body products, you will receive a complimentary set of the Tea Tree Eco Speakers, made exclusively for Paul Mitchell. Voted one of the 50 best inventions of 2009 by TIME magazine, the self-powered, 1-watt speakers are made of heavy-duty recycled paper. This complements the carbon-neutral brand’s green philosophy. Tea Tree plants enough trees to offset the brand’s manufacture and distribution. It also works with American Forests, an international non-profit, to help fund their Global ReLeaf program.
Zotos International Inc. implemented a company-wide mission to enact the largest private industrial sustainability program in the nation. With the introduction of this comprehensive sustainability program, Zotos hopes to become the industry leader in corporate social responsibility. One step Zotos is taking is to reduce its packaging-related greenhouse gas emissions by more than 75 percent using new packaging created from a hybrid bio-plastic resin.