For the Fall 2012 Balenciaga Paris show, Redken Creative Consultant Guido created looks that were simple and used natural texture. Designer Nicolas Ghesquière wanted a "very modern feeling girl" to match his structured collection.
“The inspiration is the girls themselves. We first cut the girls hair to just above the bust and then cut fringe to have an “outgrown bang” type of look so slightly over one eye. We actually gave the girls All Soft Shampoo and Conditioner to wash their hair the day of the show so that they would show up with clean hair, naturally textured. We wanted their own natural texture and individuality to shine through so within this feeling of a very stylized world that Nicolas created fashions that are so specific and stylized to the nth degree, there’s this natural beauty in the hair- natural waves, natural curls. It’s funny when you see them all together how modern that looks. So you shouldn’t negate your own texture, there may be something great in there.” –Guido, Redken Creative Consultant
-All Soft Shampoo and Conditioner with IPN
Create the Look:
1. Shampoo and Condition hair with Redken All Soft shampoo and conditioner.
2. Create a clean side part on damp hair.
3. Let air dry.
[Images courtesy of Redken]
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