Paul Mitchell Announces Latest Addition to Their Bond Rx System

Paul Mitchell has announced the launch of the latest addition to the Bond Rx System: Bond Rx Lightener. 

Stylists can strengthen their bond with every blonding guest that sits in their chairs. Formulated with ingredients to help with bond protection, Bond Rx de-dusted powder lightener is ideal for all types of lightening services, from subtle lifting to bright blonding, no heat required. Quickly lift up to 7 levels while protecting the hair fiber during processing. Hair feels soft, shiny and easy to comb. Guests will love how this vegan formula delivers healthy-looking results.

Stylists will love its fast and controlled lift up to seven levels; creamy texture that stays put, remains moist and saturates well and conditioning formula that includes baobab oil that helps nourish, moisturize and add shine. 

Bond Rx Lightener’s versatile formula can be used for foiling techniques, on and off scalp lightening. It’s formulated with hydrolyzed wheat protein and creatine amino acids to help protect the bonds during processing, improve the surface of lightened hair and reduce breakage.

The Bond Rx Lightener is designed to complement the Bond Rx System. If desired, stylists can use Bond Rx Step 1 Professional Bond Builder, followed by Step 2 Professional Bond-Building Sealant and blow dried to activate the Bond Rx Technology.  

You can watch Paul Mitchell’s Manager of Salon Development Joey Rodrigues creates a dimensional honey flower look using the all-new Bond Rx Lightener and the Demis.