Search Beauty Launchpad: Page 16

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10 Business Tips for Young Salon Owners

How young bosses can manage staff smartly and empathetically.

Rebecca Gordon; courtesy of Rebecca Gordon.

Savvy Salon: Stella and Shay Beauty Bar

Rebecca Gordon welcomes NAILPRO to Stella and Shay Beauty Bar located in Westlake, Ohio.

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Pro Tips for Working With Clients Who Have Never Been to a Nail Salon

When a first-time client arrives at their appointment, there are a lot of factors to consider. What is their comfort level? How can you help them select the perfect nail service? What approach should you take to make them a regular client?

Bree Black and Kipper Doughty

Job Snob Founders Join Aesthetic Industry Association

Bree Black and Kipper Doughty, Job Snob founders, are the newest members of the Aesthetic Industry Association Advisory Board.

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5 Ways to show Clients That Safety is Your Priority [$1,100+ Giveaway!]

Did you know that demonstrating your sanitation measures is one of the most powerful marketing tools available? Discover 5 ways to do it effectively without disrupting your service flow.

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Everything You Need To Know About the Personal Service Permit

Jaime Schrabeck, Ph.D., provides an in-depth look at the proposed Personal Service Permit and the requirements and restrictions that beauty professionals would face if it is made law.

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Creating a Client Intake Form for Your Nail Salon

We asked three industry experts how their salons make use of these forms, and how they can be used to build a lasting relationship with a client.

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7 Ways Nail Salons Can Reduce Spending to Boost Profits

Before you feel too daunted by the task of figuring out where you can cut costs, check out these penny-pinching tips from savvy salon owners.

Courtesy of Julie Kandalec

Do's and Don'ts for Instagram Aesthetics

When it comes to creating a social profile worthy of building clientele, it’s not simply about what you post, but how you post it.

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How to Properly Dispose of Old Nail Salon Products

We rounded up some guidelines for disposal and spoke to an industry expert to make sure your cleaning ambitions are spotless.

Courtesy of Jonra Cross

Take a Peek Inside Frenchies Modern Nail Care

Jonra Cross, owner of Frenchies Modern Nail Care, welcomes NAILPRO to her beachside salon.

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How To Successfully Incorporate Aromatherapy Into Your Nail Salon

Learn about the benefits of integrating aromatherapy into your salon, the products to get you started and the misconceptions surrounding this growing holistic treatment.

Michelle McSwain Photography; Audrey Ma; courtesy of color camp

3 Salon Owners Get Creative to Survive COVID-19

Faced with a global pandemic, three resilient nail salon owners tackle adversity with innovation. Here’s what they’re doing to survive the storm.

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Holiday Hustle: Planning for the Year-End Rush

Find out how to plan ahead for the holiday rush in the salon — even during a global pandemic.

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How to Stay Authentic on Social Media

Today, social media is extremely important to building and growing any business, and people respond well to things they relate to.

How I Opened a Salon in a Pandemic

Nail pro Shannon McCown shares the trials and tribulations of opening a new nail salon in the midst of the COVID-19 pandemic.

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Networking for Success

Professionals in the nail industry benefit from networking, just like any other industry, and Janet McCormick tells how.

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Keep In Touch

Text messaging services make it easy for salons to stay in contact with clients—from sending appointment reminders to announcing special promotions and policy updates—reducing the administrative workload while enhancing customer loyalty.

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