The votes are in and the winners have been announced for Redken’s 2018 Next Big Thing competition! Contestants were asked to use Redken stylers and color to submit looks for three different themes: Transformative Hair, Machinist, and Icons. Entries were judged on creativity, originality and execution. As a leader in the digital space, Redken required artists to upload their interpretations to Instagram to both increase their digital presence and qualify their submissions by tagging @Redken and utilizing #RedkenNBT, for a chance to win.
The six winners will receive an all-expenses paid trip to Los Angeles in August ahead of NYX’s 7th Annual Face Awards on Saturday, August 25. We’d like to congratulate this year’s winners: Bri-Anna Burkey, Laura Frazier, Jaclyn Harwood, Kyle Pinneo, Karla Valenzuela, and Brittany VanDyke. To learn more about them and see their winning looks, click through the gallery!