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Aveda, the purpose-driven pioneer of plant-powered, high-performance hair care, announces the launch of be curly advanced, a game-changing new lineup of products created specifically for curls, coils and waves.

Aveda Develops Game-Changing Care for Curls and Coils

Vivid hair color has come such a long way in the past decade. Not only do stylists have a larger array of vivids than ever before, but the quality and durability of the vivid selection has really increased with its entrance into mainstream.

6 Vivid Shades to Vibe With This Summer

With festival season quickly approaching, Stefania Glamour shares her process for creating festival braids and some inspo photos, so your clients can be the life of the party at Coachella, Lollapalooza and more.

How-To: Festival Season Hair Braids

Introducing Malibu C EcoBlu® - 98% Recycled, Biodegradable Packaging

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Introducing Malibu C EcoBlu® - 98% Recycled, Biodegradable Packaging

The Beauty Launchpad team with John Amico at his booth at America's Beauty Show.

Beauty Launchpad Attends America's Beauty Show

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