To celebrate the launch of its unique new Biolage Cleansing Conditioner system, Matrix has launched the Matrix Cleansing Conditioner Sweepstakes. The event continues through March 31, 2015. One lucky winner will take home $10,000!
It’s easy to enter! Here’s how:
1. Download the Blippar app from any Apple or Android app store.
2. Open Blippar
3. Scan and fill the screen of your phone with the ad that appears in Beauty Launchpad. You can also find the Blippar “B” logo on Biolage Cleansing Conditioner collateral in-store.
4. Blippar will launch an educational video, starring Matrix Celebrity Stylist George Papanikolas. George will share information about the new product range, and how to use Matrix Cleansing Conditioners.
5. At the end of the video, fill out the form that pops up.
6. That’s it! Once you complete and send the form, you’ll be entered to win the $10,000 Grand Prize!
Why Blippar? “It’s important for Matrix to keep innovating and finding new ways to engage with our Matrix Family,” explains Matrix Director of Digital Integrated Marketing Kevin Nemeth,“and Blippar is a prime example of keeping true to that. Today, people are always on the go and looking to consume quickly, and now they have an opportunity to win $10,000 by doing just that.”
Biolage Cleansing Conditioners go on like a conditioner, then, after just five minutes, the unique formula melts into the hair, conditioning from within while releasing cleansing agents that trap dirt and whisk it away when the hair is rinsed. The low-lather formula is fast-rinsing and soap free, and won’t leave unpleasant build-up. Hair emerges with incredible shine, body and movement. Biolage Cleansing Conditioners and Leave-In Treatments are sulfate-, silicone- and paraben-free and deliver healthy, naturally gorgeous, frizz free hair.
No purchase necessary. Open to US legal residents who are licensed hairdressers, over 18 years of age. Void where prohibited.
Sweepstakes ends 3/31/15. For more details visit: MyMatrixFamily.com/ccsweeps.
[Image courtesy of Matrix]
