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Beauty Marketing is Making its Way to Gaming Platforms

Ulta Beauty is introducing a new platform to promote its seasonal offerings: Roblox, an immersive gaming platform. Find out what's driving the strategy and how that impacts you as a hair and beauty professional.

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Neom Wellbeing and Rael Beauty Launch at Ulta Beauty US: Exclusive Interview

Luxury wellness brand Neom Wellbeing and skin and personal care brand Rael Beauty launch at Ulta Beauty.

Ulta Beauty Teams Up with Rokt to Enhance the Shopping Experience for the 2024 Holiday Season.

Ulta Beauty x Rokt Partner on Non-endemic Advertising

Ulta Beauty teams up with Rokt, a leader in global ecommerce technology to implement new advertising strategies amid the 2024 holiday season.

The Ulta Beauty Pro Team features industry-leading education and artistry from (left to right): Vernon François, Sonya Dove, Sean Godard, Michelle O’Connor, Nick Stenson, Anna Manukyan, Mat Wulff, Deney Adam, Danielle Keasling and David Lopez.

The Beauty of U

Fall is high season for all things beauty, and the experts at Ulta Beauty are elevating style with creativity, collaboration and confidence. Reinvent with tips from the Pro Team. See how all things beauty and education come together to support you.