Beautician doing a blowout on a female client
Retrieved from Dreamstime
Consumers are requesting blowout services more often than they did a year ago. According to the recent release of first-quarter findings from Kline PRO: Salon Retail Products and Database, the number of salon blowouts is up 36 percent in the United States and 46 percent in Canada.
Naturally, as clients want to replicate the volume achieved by their stylists at home, volumizing products increased by an average of nearly 12 percent across both countries. Texturizing is also picking up, increasing by almost 3 percent compared to the first quarter of last year.
