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Backstage Beauty: Raul Penaranda Fall 2014
The inspiration behind catwalk nails often gets more play than the manicurist who created the look, but not so at Raul Penaranda’s Fall 2014. The reason: The lead nail artist is 13-year-old Alanna Wall, founder of Polished Girlz, a nonprofit organization that brings lively mani parties to kids in hospitals. At the tender age of 8, Wall determined to knit scarves for every girl diagnosed with cancer.

Four years ago stylists Amy O'Brien and Jill Sires attended a Matrix training in Palm Springs, CA. They were so inspired by Matrix's Chairs of Change program that they decided to create an event to showcase local talent and give back to their community. Rock the Look: Stylists Giving Back was born! The event which will take place on May 17, 2014 in Waterloo, Iowa, will host around 500 attendees and benefit St. Jude Children Research Hospital.   Check out some of the great looks seen at past Rock the Look events!

 4 Easy Trendsetting Fashion Week Hairstyles To Create
At the beauty parlour, we wanted to design looks from the Spring / Summer 2014 Runways and produce beautiful and importantly, wearable, styles for the everyday girl. For the styles below, we used clients at Jennie Kay Beauty to reinforce just how easily these looks and trends can be created.

Take a behind-the-scenes look on the set of Neuma's photo shoot! Chad Law, Director of Education, and Jeffery Orrell, Senior Vice President, share the inspiration and bold message behind Neuma's hairstyle looks.

Backstage Beauty: Go Red For Women/The Truth Heart Red Dress Collection 2014
While celebs commonly fill the front row seats and front of houses at many NYFW shows, they’re rarely seen backstage prepping to strut their stuff down the runways. But at the Go Red For Women/The Heart Truth Red Dress Collection fashion show, TV personalities, actresses, models, singers and athletes swarm the backstage area as they ready to go red and rock the runway to raise awareness for heart disease. Think: Bella Thorne; Ireland Baldwin; Lindsey Vonn; and Giada De Laurentiis to name a few.

NYFW Hair: Classically Cool 60's Style by Wella Professionals
Eugene Souleiman, Global Creative Director for Wella Professionals created a sixties inspired bad girl look at the Peter Som A/W’14 show. This look also incorporated a harmonious blend of colored extensions created by Wella Professionals Top Artist, Alexandra Matiz. Inspiration:

Aveda's Culture Clash at ISSE 2014
Take a behind-the-scenes look at Aveda's Culture Clash at ISSE 2014!

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